How many companies in the “Farm shop and direct marketing” industry are there in Germany?
The B2B database of dieanalysten GmbH alone lists more than 28,000 companies in the “Farm shop and direct marketing” industry in Germany (October 2026). The total number of companies in the “Farm shop and direct marketing” industry in Germany is therefore at least 28,000. Most are located in North Rhine-Westphalia (5,740), Bavaria (4,955), Baden-Württemberg (3,638).
Key figures
Companies by federal state
| State | Number | Share | per 100,000 inh. |
|---|---|---|---|
| North Rhine-Westphalia | 5,740 | 20% | 31.6 |
| Bavaria | 4,955 | 18% | 37.1 |
| Baden-Württemberg | 3,638 | 13% | 32.3 |
| Lower Saxony | 2,683 | 9% | 33.0 |
| Hesse | 2,035 | 7% | 31.8 |
| Saxony | 1,526 | 5% | 37.3 |
| Rhineland-Palatinate | 1,349 | 5% | 32.4 |
| Schleswig-Holstein | 1,178 | 4% | 39.8 |
| Brandenburg | 1,033 | 4% | 40.2 |
| Thuringia | 923 | 3% | 43.3 |
| Saxony-Anhalt | 915 | 3% | 41.8 |
| Berlin | 669 | 2% | 17.2 |
| Mecklenburg-Western Pomerania | 664 | 2% | 40.7 |
| Hamburg | 453 | 2% | 23.7 |
| Saarland | 321 | 1% | 32.4 |
| Bremen | 139 | 0% | 19.9 |
| Germany | 28,271 | 100% | 33.4 |
Cities with the most companies in the “Farm shop and direct marketing” industry
Digitalization
41% of companies in the “Farm shop and direct marketing” industry have no website of their own.
Related industries
- Electronics and computers – retail45,728
- Food and beverage – retail82,166
- Landscaping and gardening28,817
- Cosmetics – retail42,036
- Fashion and textiles – retail41,147
- Sporting goods store38,703
- Computers and accessories – retail20,100
- Medical device – retail18,817
- Farm36,503
- Bakery27,376
- Clothing – retail29,214
- Optics and medical technology – retail28,382
- Butcher shop14,213
- Office equipment – retail26,745
- Fuels – retail11,215
- Grocery and delicatessen store20,305
Frequently asked questions
How many companies in the “Farm shop and direct marketing” industry are there in Germany?
The B2B database of dieanalysten GmbH alone lists more than 28,000 companies in the “Farm shop and direct marketing” industry in Germany (October 2026). The total number of companies in the “Farm shop and direct marketing” industry in Germany is therefore at least 28,000. Most are located in North Rhine-Westphalia (5,740), Bavaria (4,955), Baden-Württemberg (3,638).
Which German cities have the most companies in the “Farm shop and direct marketing” industry?
Berlin (656), Munich (485), Hamburg (477), Krefeld (451), Cologne (237).
How many companies in the “Farm shop and direct marketing” industry in Germany have a website?
59% have their own website, 48% an email address.
How current is this number?
It is recalculated daily from the current database. Last update: October 17, 2026. Businesses in liquidation or with a recognizable closure are not counted.
Cite this number
The B2B database of dieanalysten GmbH alone lists more than 28,000 companies in the “Farm shop and direct marketing” industry in Germany (source: dieanalysten B2B database, October 2026, https://www.dieanalysten.com/en/statistics/farm-shop-and-direct-marketing).
The statistics are licensed under CC BY 4.0: free to use, including commercially, with attribution “dieanalysten” and a link.
Method: businesses in the database of dieanalysten GmbH minus a 5% safety margin; businesses in liquidation or with a recognizable closure are excluded. See methodology. As of October 17, 2026.