How many insurance brokers and agencies in Germany have no website?
50%
According to the database of dieanalysten GmbH, 50% of insurance brokers and agencies in Germany have no website of their own and 60% have no email address (October 2026, based on more than 57,000 active businesses). This ranks #35 of 78 industries by share without a website (average of all businesses: 52%).
By federal state
| State | without website | without email | Businesses |
|---|---|---|---|
| Brandenburg | 60% | 69% | 1,614 |
| Schleswig-Holstein | 59% | 66% | 1,840 |
| Thuringia | 57% | 68% | 1,680 |
| Saarland | 56% | 67% | 688 |
| Mecklenburg-Western Pomerania | 56% | 68% | 1,003 |
| Saxony | 56% | 65% | 2,833 |
| Hesse | 56% | 66% | 3,949 |
| Rhineland-Palatinate | 55% | 67% | 2,850 |
| Bavaria | 54% | 65% | 9,402 |
| Lower Saxony | 53% | 59% | 5,438 |
| Berlin | 52% | 64% | 1,650 |
| Saxony-Anhalt | 51% | 60% | 1,531 |
| Hamburg | 48% | 53% | 1,325 |
| Baden-Württemberg | 47% | 55% | 8,231 |
| North Rhine-Westphalia | 46% | 58% | 11,612 |
| Germany | 50% | 60% | 57,168 |
Frequently asked questions
How many insurance brokers and agencies in Germany have no website?
According to the database of dieanalysten GmbH, 50% of insurance brokers and agencies in Germany have no website of their own and 60% have no email address (October 2026, based on more than 57,000 active businesses). This ranks #35 of 78 industries by share without a website (average of all businesses: 52%).
Cite this number
Suggested citation
According to the database of dieanalysten GmbH, 50% of insurance brokers and agencies in Germany have no website of their own (source: dieanalysten B2B database, October 2026, https://www.dieanalysten.com/en/statistics/digitalization/insurance-brokers-and-agencies).
The statistics are licensed under CC BY 4.0: free to use, including commercially, with attribution “dieanalysten” and a link.