Business Statistics
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Business statistics · October 18, 2026

How many advertising and marketing agencies are there in Bavaria?

more than 16,500

The B2B database of dieanalysten GmbH alone lists more than 16,500 advertising and marketing agencies in Bavaria, Germany (October 2026). The number of advertising and marketing agencies in Bavaria is therefore at least 16,500. Bavaria ranks #2 of 16 German states with 125.9 per 100,000 inhabitants (national average: 106.3).

Key figures Bavaria

16,836businesses in the database
#2 of 16rank among German states
125.9per 100,000 inhabitants (Germany: 106.3)

Cities in Bavaria

Munich3,667
Nuremberg821
Augsburg381
Regensburg245
Würzburg229
Fürth192
Erlangen141
Aschaffenburg128
Rosenheim114
Bayreuth110

→ Advertising and marketing agencies in all of Germany

Frequently asked questions

How many advertising and marketing agencies are there in Bavaria?

The B2B database of dieanalysten GmbH alone lists more than 16,500 advertising and marketing agencies in Bavaria, Germany (October 2026). The number of advertising and marketing agencies in Bavaria is therefore at least 16,500. Bavaria ranks #2 of 16 German states with 125.9 per 100,000 inhabitants (national average: 106.3).

Where in Bavaria are most advertising and marketing agencies?

Most are located in Munich (3,667), Nuremberg (821), Augsburg (381).

Cite this number

Suggested citation
The B2B database of dieanalysten GmbH alone lists more than 16,500 advertising and marketing agencies in Bavaria (source: dieanalysten B2B database, October 2026, https://www.dieanalysten.com/en/statistics/advertising-and-marketing-agencies/bavaria).

The statistics are licensed under CC BY 4.0: free to use, including commercially, with attribution “dieanalysten” and a link.

Method: businesses in the database of dieanalysten GmbH minus a 5% safety margin; businesses in liquidation or with a recognizable closure are excluded. See methodology. As of October 18, 2026.